Better Home Living Newsletter Template - One Year Subscription for Print and Web
Product number: newsletter-bhl-1-year
Product is no longer for sale, but it is available when you join either Pro or Premium Membership
Pro or Premium Membership holders may access the download here BHL Newsletter
Sending monthly newsletters is the #1 way to stay in front of your clients and prospects and solidify your relationship with them.
It's important to "touch" your clients regularly so they don't forget about you. And remember, if YOU aren't keeping in touch with your clients, your competitors WILL!
Your goal should be to connect with your clients at least once a month. A good rule of thumb to remember is for every month you DON'T connect with your clients, you lose 10% of the value of your relationship. So if you let it go for 10 months, you've probably lost them. We spend so much time trying to GAIN new customers, but then forget about nurturing the relationship once we have them.
Sending newsletters is the easiest way to stay in touch with your clients, and if you do it right, you'll have loyal clients for life!
When we mail our newsletters to prospects, we are the first ones they call when they are ready to hire a new cleaning service! Why? Because they keep hearing from us in a fun, non-salesy way. It's a subtle reminder that we're always available and ready to go to work whenever they're ready.
Here is what the client of a home cleaning business owner posted on his Facebook page about receiving the newsletter:
"The last time I posted here on LME's Facebook page, I commented on the very effective crews sent to my home. Today I want to say something about the business owners. Each time a crew visits our home for cleaning, they leave a copy of Steve's most recent newsletter along with their work order. The newsletter is chock full of helpful tips, interesting information and several chances to win gift cards from local businesses or other perks from the business itself. All of this is greatly appreciated. Thank you, Steve for your attention to detail and these 'little' extras. Go LME!"
The best part of using this newsletter service is, WE do all the work of creating the content! All you have to do is personalize it for your cleaning business by adding special offers and company updates.
You will receive two versions of the newsletter:
- One is 11 x 17, which is what you'll use for the PRINT version of the newsletter. We highly recommend you take this to your local printer or upload it to an online printer and mail or deliver it to your clients. They love getting a printed copy of the newsletter delivered to their home!
- One is 8 1/2 x 11, which is what you'll use for the WEB version of the newsletter. This version is easier for your clients to read online. Upload it to to your web site and send them an email with a link to view it online. You can also attach it to an email if you prefer. We suggest you create a newsletter archive on your website so website visitors can read it as well.
This is a ONE YEAR SUBSCRIPTION, so we will email you a new template once a month (12 issues total).
Sample Newsletter:
View the January sample issue of Better Home Living here (Print Version)
View the January sample issue of Better Home Living here (Website/Email Version)
Articles in this issue:
- 2020: It has sounded like the future for years
- Fireplace safety
- Read this before starting to shovel snow
- Survey of your fitness levels: These four numbers give you a snapshot of your health
- Spicy chicken and sweet potato stew warms up everyone
- Crossword -- Crescent pastry
- Trivia Teaser -- Try Your Luck
- Prevent hacks into home security system
- Home Tips
- Computer Vision in our daily lives (bonus article)
