Member Profile: Sheri-Anne Woolley

Your Name: Sheri-Anne Woolley

Name of your business: Mona Cleaning

When did you open your business? 2008

What services do you offer? Eco-friendly home and office cleaning, from just the basics, to fully customized, to the works.

Why did you start the business? To gain total freedom for my family.

How many people are in your company? 10

What has been the biggest surprise, good or bad, since you started? Labor costs and marketing requirements.

What is the toughest part of running your business? Scheduling and finding the right office help.

What is the best part of running your business? My business runs on its own and I am very proud of that.

Is there anything that you would have done differently? I would have hired an accountant and started on numbers first.

What is the most important thing you will be adding, doing, changing in the next year for your business? I will finally have a marketing plan and full tactics in place for the next 12 months with a full planning and analysis day to create yearly plans. I am working with a consultant in-house to ensure our platform is solid for growth.

Where do you see your business in 2 years, 5 years, and 10 years? In 2 years we will have revenues well over a million dollars and we'll be a favored company through each community we are in. In 5 years we will have a few well defined, dense regions run by regional managers. In 10 years we will be executing our exit strategy.

What advice could you give others and please don't hold back! My advice is to have clarity in everything that you do.

How do you use MyHouseCleaningBiz.com to help you with your business? I just joined but I believe that in the areas of marketing and client engagement there will be a lot to learn.

School - high school, college, technical school: University - Bachelor of Psychology, Call Center Certification

What are some of your prior jobs or businesses: Call Center Operations Manager, Team Leader. Most of my experience comes from running call centers.

Is there a specific person or event in your life that made you decide to go into business for yourself? Being laid off for a second time and wanting to control my own income and work week.

Website: http://www.monacleaning.com

Email: [email protected]